Step back in time and witness how bvlgari became a symbol of luxury, adorning stars like Elizabeth Taylor. From its humble origins as a small Roman shop, Bulgari’s jewellery captivated Hollywood and royalty alike. The brand’s bvlgari serpenti bracelet and other iconic pieces tell a unique story of golden elegance.

The script explores the rise of the world’s most iconic jewelry brands—Bulgari, Van Cleef & Arpels, Cartier, Harry Winston, Graff, Mouawad, and Tiffany & Co.—and how each built a legacy through innovation, bold design, and legendary gems.

From Bulgari’s Roman-inspired Serpenti to Cartier’s fierce panther and platinum revolutions, each house carved its identity by merging craftsmanship with symbolism. Van Cleef’s Mystery Setting and Alhambra clover turned jewelry into illusions of floating brilliance and nature-inspired elegance, while Harry Winston’s diamond mastery earned him the title “King of Diamonds.”

Graff chased down the world’s rarest stones and turned them
into wearable art, while Mouawad stunned the world with the record-breaking
Incomparable Necklace. Together, these brands didn’t just make jewelry they defined the very meaning of luxury and timeless power.

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