10個400円の驚き価格で最大7000個売れる愛知小牧ソウルフード人情たこ焼き屋丨Japanese Street Food: Takoyaki

Selling up to 10,000 pieces a day! Customers never stop coming!
Takoyaki, the soul food of Komaki City! Established 42 years ago
“Hoteiya” in Komaki City, Aichi Prefecture The dough recipe is a trade secret!
Our soy sauce-based takoyaki is hugely popular! We run it like a neighborhood candy shop, and the more customers say it’s delicious,
the longer we can keep going. That’s the best part! Staff) Why are you coming? It’s absolutely delicious! I’m devoted to this flavor! I’ve been coming here since kindergarten. It’s soul food! (The takoyaki is) hot lol It’s delicious! Cheap! Delicious! A taste you won’t find anywhere else Cheap and delicious! People are getting hooked on the secret seasoning
We go behind the scenes at a takoyaki shop! Komaki City, Aichi Prefecture Historic Site Komakiyama (Komakiyama Castle) located in the central part of Komaki City 7-minute walk from Meitetsu Komaki Station Established 42 years ago
Hoteiya Known for its melt-in-your-mouth takoyaki with a rich soy sauce base
A beloved, long-established shop with over 40 years of continuous popularity 9:55 Second-generation owner, Mr. Hasegawa Freshly made, piping hot takoyaki
so they can be served immediately right after opening. Order calls come in Photos of celebrities who have visited the shop are displayed inside. Takoyaki
10 pieces: 400 yen / 5 pieces: 200 yen Mayonnaise 1 piece 30 yen Shaved Ice
Strawberry, Lemon, Melon, Senbei, Blue Hawaii: 250 yen each
Milk 50 yen extra, Lid 10 yen Business Days: Monday–Friday 10:00–19:00
Saturdays, Sundays, and Holidays: 10:00 AM – 6:00 PM
Closed Tuesdays Takeout and
There is also an eat-in space inside the store 4 counter seats 2 tables Parking lot next to the store: 5 spaces Opens at 10:00 The shutter opens and the first customer arrives immediately. Orders a box of 10 takoyaki and a box of 5. Quickly wrap and serve freshly made takoyaki Buy one 10-piece and one 5-piece takoyaki set
is also a great value at just 600 yen! Next, a boy comes into the store He orders three boxes of ten takoyaki and two boxes of five. Customers start pouring in right after opening. Purchased one box of 10 takoyaki A male regular customer arrives at the store Many regular customers bring their own bags Conversations with regulars flow smoothly Purchased three sets of ten takoyaki 10:05
Three men enter the dine-in area Ordered three plates of takoyaki (10 pieces each) Carry the prepared takoyaki and toothpicks to your seat. Hot! Yum! This male customer sent back his takoyaki because it was too hot. Then he tries again! Covering my mouth with my hand, enduring the heat while savoring the deliciousness Crispy on the outside, soft and gooey on the inside, with no sauce
Simple takoyaki with a gentle flavor Looking at the photos displayed inside the shop
chatting animatedly as they eat As the stock runs low, they make a new batch of takoyaki. Pour batter and add octopus to the griddle (Shop owner) We use octopus like the kind sushi shops use for their toppings. Owner) You really get the full flavor of the octopus, like its natural sweetness. Shop Owner) That’s what I’m most particular about. Cabbage Finely minced Mixing the cabbage, tempura crumbs, and pickled ginger Only four ingredients, including octopus. Spread the mixed ingredients evenly on the griddle. The dough recipe is a trade secret. Pour the batter from above (Shop owner) While checking the temperature, humidity, and condition of the griddle
and make subtle adjustments to the dough by feel each time I cook it. He pours soy sauce, the key to the flavor. (Shop Owner) The main flavor that comes through is the soy sauce. Shop Owner) The dough itself has various seasonings, but I can’t say what they are. Shopkeeper) We’ve been doing it this way all along. Shopkeeper) It hasn’t changed much since we first opened. With years of craftsmanship, we carefully monitor the timing
turning it over repeatedly to achieve a plump, rounded shape. Staff) How many do you make in a day? I don’t really know how much when you ask me that On weekends, it’s quite a few, Staff) So like thousands? Yeah, that’s about right. Purchased three packs of ten takoyaki each. Customer who placed phone order arrives at store
Purchased two packs of 10 takoyaki and one pack of 5 takoyaki Purchased two sets of 10 takoyaki Purchased two packs of takoyaki (10 pieces each) Nice and cool inside (Clerk) It’s cool inside. Clerk) Thank you. Purchased one box of 10 takoyaki Purchased one box of 10 takoyaki A cheerful atmosphere inside the shop with regular customers 10:30
The second-generation owner goes out to buy supplies The husband of the second-generation owner
took early retirement from his company last year and joined the shop Just so you know, he’s my cousin. I’d hate to be called a kid, lol The original owner’s mother is here, First owner (Hasegawa’s mother), 81 years old
※Not present during filming The second-generation owner was 13 years old in October when his mother started the shop Staff) When did the second-generation owner join the shop? He’s been helping out since the opening. I think it’s been about 20 years. We’ve been running this business for a long time, since my grandmother’s generation. When my grandmother ran the geta shop and when my mother started a takoyaki stand in one corner of the geta shop, I can still see the customers who’ve been coming since the very beginning. Even now. 10:54 A regular customer ordered two packs of ten takoyaki
and one 5-piece set for takeout. Regular customer receives a gift Serving takoyaki in exchange for the gifts Staff) How often do you come? I come whenever I feel like it. It’s delicious! Staff) What sets you apart from other places? Cheap! Delicious! I used to live in the Kansai area It was pretty tasty! Staff) Do people from Kansai think it tastes good? It’s tender and the broth flavor really comes through. Delicious! Purchased one box of 10 takoyaki Purchased 5 packs of 10 takoyaki Returned immediately and purchased one more 10-piece takoyaki set Bought one 5-piece takoyaki Purchased 4 packs of 10 takoyaki each Purchased two packs of takoyaki (10 pieces each) Adjust the batter slightly by adding water according to the temperature and other factors Watching the cooking progress, we shape plump takoyaki balls Purchased one 10-piece takoyaki and one 5-piece takoyaki Quickly wrap the 5-piece pack Purchase three packs of ten takoyaki Purchased three packs of takoyaki (10 pieces each) Purchased two packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki 11:18
Male customer purchases a drink from a vending machine and enters the store Orders 15 takoyaki First, a bite of takoyaki. Immediately grab some water and drink it Then take another bite of takoyaki Staff) Do you come here often? First time. Staff) How’s the taste? (The takoyaki is) hot lol It’s delicious! Staff) Did you hear that it doesn’t have sauce or mayonnaise on it? I heard that too! First time! After finishing the first plate of five pieces
and then I’ll have the second plate with ten pieces. I blew on them to cool them down as I ate The secret seasoning and savory aroma of soy sauce add
Hoteiya’s takoyaki offers a deep, satisfying flavor. Purchase one box of 10 takoyaki Immediately make more takoyaki to replenish the stock Purchase two packs of ten takoyaki each. Purchased two packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki Purchased one box of takoyaki (10 pieces) Purchased 4 packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki set Purchased 3 packs of takoyaki (10 pieces each) and shaved ice (lemon flavor) Made shaved ice Shave and serve with a shaved ice machine Stop once and pour syrup Start moving again and shave the ice to fill it up. Finally, pour the syrup over it to complete it. Purchased three boxes of ten takoyaki each Purchased two packs of takoyaki (10 pieces each) Purchased three packs of takoyaki (10 pieces each) Purchased three packs of takoyaki (10 pieces each) The owner, who had returned from restocking, began cooking again. The female customer purchased one box of 10 takoyaki to take out. I came here once before and it was delicious. I moved over here about a year ago, I stopped by since I was nearby. Bought three packs of ten takoyaki each. Purchased two packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki and one 5-piece takoyaki Purchased two 10-piece takoyaki sets Purchased two packs of takoyaki (10 pieces each) Purchased 3 packs of 5 takoyaki each Thanks a lot~ Okay Purchased one box of 10 takoyaki Purchased one box of 10 takoyaki Purchased 3 packs of 10 takoyaki 12:08 Female customer enters dine-in area Orders 10 takoyaki and shaved ice (strawberry flavor) Strawberry shaved ice is ready Takes a bite of the shaved ice A generous amount of sweet and sour strawberry syrup
Eating the cold shaved ice Next, the takoyaki is ready and brought to the table The octopus’s savory flavor and texture provide an accent
and savor the takoyaki as the soy sauce flavor spreads. Staff) Have you been coming here for a long time? I’ve been coming here for a long time. Staff) How long ago? I wonder how long it’s been… If you ask me in years, Shopkeeper) It’s quite a long time, isn’t it? It is pretty long, isn’t it? Staff) What do you like about takoyaki? The soy sauce is unusual. Around here, ketchup is more common Soy sauce is good stuff and the flavor is just right Alternating between sweet shaved ice and takoyaki with a savory soy sauce flavor
as you alternate bites Finally, I finish off the shaved ice by drinking it all down. Placed the finished plate and bowl in the return bin Purchased two packs of 5 takoyaki and one pack of 10 Purchased one 5-piece takoyaki Purchased 4 packs of 10 takoyaki Purchased one 10-piece takoyaki Purchased 3 packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki Purchased one box of takoyaki (10 pieces) Purchased two packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki Purchased 5 packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki and one 5-piece takoyaki 12:27 A group of six arrives at the table seats
Ordered 6 plates of takoyaki Staff) Have the two of you been working here long? About 20 years, part-time and stuff. For over 20 years Veteran craftsmen with over 20 years of experience
Takoyaki are made one after another Steaming takoyaki
Biting into them while enduring the heat The soy sauce-based flavor makes it endlessly satisfying Staff) Why do you come here? It’s absolutely delicious! I’m devoted to this flavor! Staff) You just lick it right up, don’t you? “I’ve eaten a lot of other stuff today, so I can’t eat anymore,”
But my feet are already heading this way. “How about dessert?” Purchased one box of 10 takoyaki The two decide the quantity while looking at the menu They purchase two sets of ten takoyaki each. 10-piece takoyaki If they have freshly made ones, I want freshly made ones Shopkeeper) Oh, sure! Just a moment, please. Fresh off the grill,
served directly from the grill One order of 10 takoyaki, one order of 5 takoyaki Purchased two packs of takoyaki (10 pieces each) Purchased three packs of takoyaki (10 pieces each) Purchased one 10-piece takoyaki Male customer purchased two 10-piece takoyaki sets for takeout Staff) Do you come often? I come occasionally. Staff) How long have you been here? I used to live around here
I’ve been coming since then. Staff) What’s your favorite part? It’s always been delicious, and I’ve been eating it for a long time. A flavor you won’t find anywhere else. 12:45
Two women enter the store and sit at the counter. Order two plates of takoyaki (10 pieces each) Two plates of takoyaki (10 pieces each) are ready. Hot! Delicious! Staff) Do you two come here often? They live nearby. Staff) Have you been coming here for a long time? Since kindergarten, parent and child Staff) So it’s a taste you’ve been familiar with since childhood. It’s soul food! Staff) Looks hot! Staff) Even after years of coming here, you still can’t get used to it? I want to eat it piping hot!
Hoteiya’s takoyaki—so satisfying you never get tired of it, even after years of visiting The customer at the counter
orders two more plates of 10 takoyaki each Staff) Refill? I always do. Staff) Always 20 each? Yes! We can do it! Staff) Instead of lunch? That’s right! Additional 10 takoyaki pieces. 2 items ready. Male customer enters the store and orders one serving of 10 takoyaki. The man at the table also blows on his piping hot takoyaki
blowing on them to cool them down as he eats He places his finished plate in the return tray. Thank you for the meal~ Thank you The parent and child at the counter who got seconds
struggled with the heat but slowly made their way through their food. Both of them finished two plates each—twenty takoyaki balls per person! Eating Takoyaki
10 pieces for 400 yen No bonito flakes or sauce
Simple takoyaki with just the right amount of grill marks Enjoying freshly made, piping hot takoyaki The satisfying crunch of the octopus and the savory flavor of the ingredients,
The soy sauce flavor and savory aroma spread throughout your mouth You could eat it forever.
Takoyaki with a light yet deep flavor Staff) What are your plans going forward? Shop Owner) I think it’s best if things just stay steady and uneventful like this.
would be best, I think. Many repeat customers!
welcoming customers at “Hoteiya”!

店名 ほていや
地図 https://maps.app.goo.gl/1SP5iR4PNoeppJGS9
住所 愛知県小牧市小牧4丁目21

0:00 ダイジェスト 
1:00 本編

うどんそば 東海 Udonsoba
https://www.youtube.com/channel/UCnYWfTfQnULKX3hsjJcJtXg

#たこ焼き #鉄板焼き #愛知グルメ

50 Comments

  1. 女将さん最近見かけなくて心配してました。また買いに行きます🐙

  2. 타코야키는 오오다카의 미인쌍둥이지 ㅋㅋ

    하지만 岡山타코야키 아저씨가 가장 맛있을듯

  3. たこ焼きってソースが美味しいと思うけど、このタイプのも美味しいんかなぁ。
    いっぺん食べてみたい

  4. タコなしでもいい!
    守山区八剱辺りにある
    てくてく
    ていうタコ焼きと似たような味

    たこ焼きは単価が安く手間がかかり出来立ては美味しいけど
    焼き置きすると途端にあ味が落ち不味くなる。
    手首が腱鞘炎になりやすく大変な仕事だと思います。
    ガス代材料代すべてが高騰しているのに
    値上げしても十円ぐらいしか出来ない。
    頑張って下さい!

  5. コロナ前に小牧山城に行きました。
    知ってたら寄ったのに〜。
    トロトロで醤油系なのも好きだけど、紙で包んであるのが良いですね。

  6. 30年以上前だけど地元の個人店でたこ焼き6個200円とかでやってたの思い出した

  7. サムネだけでほていやと分かった
    幼少期からここのたこ焼き食べてるからソース味のたこ焼きに違和感あるんだよね
    毎回10個入り3パック買ってます

  8. 牧高に通ってた40年前、下駄屋さんの片隅で始められた頃から毎日のように買い食いしてました。社会人になってからもおまけしてもらったのもいい思い出です。お母さん元気かな?

  9. 昔から安くてトロトロで美味しいたこ焼きですよ~
    いわゆる普通の「たこ焼き」とは別物です
    熱々が最高に美味しいんですが
    中身がトロトロなんで熱さが上あごにダイレクトアタックしてくる時があります
    なので上あごの皮が軽いやけどでベロベロになる事もw

    お持ち帰りで冷めても軽くレンチンでトロトロ熱々が復活しますので
    すぐに食べる+お持ち帰りで買って帰るのがお勧めです

  10. 築地銀◯こみたいにボッタクリ価格じゃないのもいいですね。美味しそう

  11. もう500円にキリよく値上げしたら?って思っちゃうぐらい安いですね

  12. この辺の住人さんは「これが主食なのか?」っていうくらい、ひっきりなしにお客さんが来ますね すごいなw

  13. 小牧方面に遊びに行った時、良く買います😉あっさり醤油味なので、いくらでも食べれる👍

  14. ソースやマヨネーズ、青のり•カツオ節で
    誤魔化さずに
    生地やダシの旨みだけで勝負してるのがお見事🐙

  15. 天かすや紅しょうがを均等に敷き詰めてくれる
    たこ焼き屋さんは初めて見ました‼︎
    それだけで高評価👍

  16. 良いですねー✨これこそ自分の1番好きなタコ焼きです😊 出汁の効いたシャビシャビの生地を鉄板に流し、返す前に醤油垂らす❣️ ソースやマヨ掛けて誤魔化さない❗️名古屋にはなかなか無いタイプ!近々車で行きます😊

  17. テイクアウトで買うとたこ焼きが柔らかいからか蓋を付けて保護をし、緑の包装紙包んでいるので食べた後にゴミが増えるんですよ。店内で食べれば良いのでしょうが。ゴミを減らしたいので簡易包装も選べると良いなといつも思います。

  18. 豊橋駅地下に、むらたやのたこ焼きが、ありますが味は、にているのでしょうか?豊橋のソウルフードです。

  19. 芸人の井戸田潤が小牧出身で美味しくて有名でよく買ってたと紹介してました 小牧よく行くから今度買ってみよ

  20. 高いよね!原価考えたら
    もっと高いところもあるからね
    ラムーの6個100円でも 全然美味い
    豊橋にもタコ焼きむらたって醤油味のお店があるけど
    ヤッパリ値上げしたし味も落ちたとか言われてる

  21. 0:26 「まちの駄菓子屋さん」ってのは、正確には「まちの大人が、駄菓子屋さんに行ってた頃の気持ちに戻れる店」って内容だよな。もし狙っている客層が、小中学生って言うのであれば、1回の買い物で400円というのは、月1000円位のお小遣いを考えれば、なかなかの高級料理だからね。

  22. PSゴールドでも取材して取り上げられてたところですね!いつか行ってみたい!

  23. 紙で包むの懐かしい😊
    車販売で来ていた八ちゃん堂やたこ焼き十八番も薄い紙の包み袋だったなー🐙
    美味しそう❤

  24. 皆んな安いからテイクアウトして家でソースとマヨネーズつけて食うんやろな(笑)

  25. お店でソース無くても美味しそうに食べてるのは味がしっかりあるって事なんだな〜、めちゃくちゃ美味しそうだしお安い❤家で食べるならマヨたっぷりかけちゃう😂

  26. 本来このくらいの値段だろーな!たこ焼き8個で88◯円とか絶対に買わないな!自分で作った方が安いし上手いわマジ✋️

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