{"id":260012,"date":"2025-06-03T14:01:10","date_gmt":"2025-06-03T14:01:10","guid":{"rendered":"https:\/\/www.wacoca.com\/life\/260012\/"},"modified":"2025-06-03T14:01:10","modified_gmt":"2025-06-03T14:01:10","slug":"purple-shampoo-power-for-blondes-botanical-repair-aveda","status":"publish","type":"post","link":"https:\/\/www.wacoca.com\/life\/260012\/","title":{"rendered":"Purple Shampoo Power for Blondes | Botanical Repair | Aveda"},"content":{"rendered":"<p><iframe loading=\"lazy\"  width=\"580\" height=\"385\" src=\"https:\/\/www.youtube.com\/embed\/AMc1T4cZ6f8\" frameborder=\"0\" allowfullscreen><\/iframe><br \/>\n<br \/>\nBlonde is not one shade, one texture, or one definition.<\/p>\n<p>The NEW Botanical Repair Purple Toning Shampoo by Aveda is designed to support all expressions of blonde &#8211; natural, lightened, or color-treated. Formulated to neutralize brassiness by up to 5X* compared to a non-toning shampoo, it also helps strengthen and repair hair with plant-powered bond-building technology.<\/p>\n<p>Learn More About Botanical Repair Purple Toning Shampoo: https:\/\/www.aveda.com\/product\/5311\/138120\/hair-care\/shampoo\/botanical-repair-purple-toning-shampoo<\/p>\n<p>*Testing on tresses after one use vs. non-toning shampoo.<\/p>\n<p>#Aveda #BotanicalRepair #AvedaHairCare #AvedaPurpleToningShampoo #BlondeHair #BlondeHairCare #BotanicalRepairPurpleToningShampoo #BlondeToning<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blonde is not one shade, one texture, or one definition. The NEW Botanical Repair Purple Toning Shampoo by Ave<\/p>\n","protected":false},"author":2,"featured_media":260013,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[132636,615,48777,132640,28269,132643,48936,132633,132634,2503,31,132639,132645,132642,132638,132646,132641,129973,132637,132635,132644,30,93588,68136,48942,614],"class_list":{"0":"post-260012","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-hair-care","8":"tag-anti-brass-shampoo","9":"tag-aveda","10":"tag-aveda-botanical-repair","11":"tag-aveda-collection","12":"tag-blonde-hair-care","13":"tag-bond-building-shampoo","14":"tag-botanical-repair","15":"tag-botanical-repair-purple-shampoo","16":"tag-botanical-repair-purple-toning-shampoo","17":"tag-clean-beauty","18":"tag-conditioner","19":"tag-cool-blonde-shampoo","20":"tag-hair-color-care","21":"tag-hair-repair-shampoo","22":"tag-hair-toner","23":"tag-icy-blonde-hair","24":"tag-new-aveda-launch","25":"tag-plant-powered-haircare","26":"tag-purple-shampoo-for-blondes","27":"tag-purple-toning-shampoo","28":"tag-salon-quality-hair","29":"tag-shampoo","30":"tag-silicone-free","31":"tag-sulfate-free-shampoo","32":"tag-vegan-haircare","33":"tag-614"},"share_on_mastodon":{"url":"","error":"Validation failed: Text character limit of 500 exceeded"},"_links":{"self":[{"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/posts\/260012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/comments?post=260012"}],"version-history":[{"count":0,"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/posts\/260012\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/media\/260013"}],"wp:attachment":[{"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/media?parent=260012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/categories?post=260012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wacoca.com\/life\/wp-json\/wp\/v2\/tags?post=260012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}