A simple step by step guide on how to enjoy the Vaseline you love with our all-new smart pump:

1.) Twist
2.) Pump
3.) Glow
4.) Lock
5.) Remove

28 Comments

  1. It so difficult to open and it broke no instructions given on the product. Not at all a friendly lid

  2. Worst design! Consumer has to spend like 10 minutes in just opening up the pump! And its still doesn't open up even after 10 min!
    A design should be easy to use for consumers, not to waste their time due to complexity!

  3. Vaseline/Unilever Feedback Department,

    Your lotion is very good. Best in its class. But please, for the sake of everyone's sanity, make a dispenser head that has only one long side. The symmetrical head has us squirting lotion on everything but our skin. Hear me out.

    I'm sitting on the couch, enjoying a movie night with lights off. The surroundings are dim and my attention is focused on the tv. My hands are dry so I automatically reach for the lotion. Feeling for the lotion top with bottle in hand while staying attentive to the movie plot, I position the nozzle toward my hand and press down… Lotion squeezes out over the back (front) of the bottle.

    I'm late for work, rushing to beat my boss to the office to avoid a writeup. My hands are dry, need that lotion. I sprint to the table, position my hand under the lotion top and press down. Lotion goes flying all over my cat (she sleeps on the table).

    I wake up in the middle of the pitch black night for a sip of water from my end table's water bottle. Now hydrated, I reach for the lotion bottle to cure my flaking skin before dozing off back into the dream of a lifetime. Squeeze the lotion and it goes flying into my eyes. Now I'm blind so I can't watch a movie later. Can't go to work because my eyes are burning. And still have dry hands so my dreams of becoming a hand model are quickly fading.

    So whatcha say, new design please?

  4. What I did was I turned the Vaseline to the front. The arrow on the blue top should show. Then I got frustrated and hit the top of the blue cap and next you know it worked

  5. Just bought it, it's really good. Smells good, great pump, convenient, nicelooking bottle.. No complaints here, will buy again!

  6. Dear Vaseline, If your customer have to look up how to use your product then you should reconsider its design. People shouldn't have to look up how to open a lid or use a pump. Design should be standard and easy to use.

  7. You can’t unscrew the top off, so a bunch of lotion gets wasted. I will never buy again. I will purchase a brand that has top I can take off.

  8. I wanted to remove the pump to use leftover lotion. ITS LITERALLY IMPOSSIBLE TO REMOVE IT. It’s like they have locked it so consumers will buy sooner instead of using leftover lotion. Horribly greedy tactic.

  9. wtf… i spent two hours… still cannot open! this is stupid pump, not smart pump!! i am gonna to return this product with stupid pump

  10. I should have followed my instincts in the store and NOT bought the Vaseline lotion with "new recyclable pump." You should not need to research how to use the pump on a bottle of lotion. Ridiculous!

  11. This is the most dumbest designed pump..i hardly wasted 1 hr to open this bull shit…failed and finally opened the neck and transfered the content to my old vaseline small container..whoever designed this bull shit curse you😡😡

  12. I figured out how to open it, it’s defo not like what the video shows. Turn the bottle slightly (instead of the bottle being upright tilt it to make it easy to grab the top part)and grab the whole top part as if you are grabbing a baton. The white/clear part should be “looped”by your thumb and index finger and the rest of your fingers holding the rest of the top part including the blue part, then turn.

    You can put the knife back in the kitchen. You’re welcome

  13. I open the lotion bottle but now, I cannot lock my pump anymore. It bothers me. Help! 😭 It will spill everywhere if I will put it in my bag 😢

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